Host a Focus Group

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Guidelines for Hosting a Tierrasanta Project “Focus Group” About the Tierrasanta Project: The Tierrasanta Project is a grassroots effort looking into an alternative retirement option for Tierrasanta residents modeled after Beacon Hill Village, a non-profit organization, in Boston, MA. The Tierrasanta Project will tailor its model for residents 50 years of age and older and will provide both social opportunities and a full-menu concierge service to a membership population.
Focus Group Goals: Hold 45 Focus Groups (450 Tierrasanta Residents ages 50 and over) by the end of 2007 Determine whether there are enough Tierrasanta residents who would want the services that would enable them to remain in their homes for the rest of their lives, and Determine what those services would be	Focus Group Participant Contribution: Receive information on the Tierrasanta Project. Discuss ‘Needs’ Survey. Provide input to the Tierrasanta model of Beacon Hill Village
Host Duties After Setting Your Focus Group Date: Invite 14 Tierrasanta friends, family and neighbors (ages 50 and over) and expect 10-12 to attend. Prepare invitees before the get-together by going over the following: Describe the Tierrasanta Project and the Focus Group Goals Emphasize the importance of each participant's contribution Provide copies of the AARP Bulletin December 2005 article and encourage invitees to read before attending Ask invitees to consider hosting a Focus Group in the near future When Your Guests Arrive: Have attendees sign attendance sheet and include their contact information (name, address, phone number and email address). Provide attendees "Guidelines for Hosting a Tierrasanta Project Focus Group". Circulate a separate sign-up sheet entitled "Will You Host a Focus Group?" Assist Leader(s) in collecting Focus Group information and staying within time limits. At conclusion of Focus Group, feel free to serve simple refreshments.